Annual Citrus Report

Some Growers Go Undercover, While Others Look to Fresh Fruit Production to Diversify


Facing a decline in citrus production in the wake of citrus greening, some of Florida’s growers are turning to protective coverings to block the Asian psyllid that spreads the dreaded Huanglongbing or HLB virus.

Ten Florida citrus growers have banded together through the Dundee Citrus Growers Association (DCGA) to form what Steve Callaham describes as an agricultural subdivision. It will consist of screened, individually-owned grove lots surrounded by a common area. “It’s sold out,” says Callaham, the association’s executive vice president and chief executive officer.

The DCGA, a fresh fruit cooperative dating back to 1924, owns some 150 acres off 80 Foot Road near Bartow and is developing it into the subdivision, with completion anticipated in fall 2018. A variety of citrus trees will be planted in the ground and covered with a plastic woven mesh, which acts as a barrier to insects, but not to sunlight and rain.

“All citrus growers are looking for a solution to greening,” he explains. “We do not have any great solutions in my opinion, other than excluding the psyllid.” The protective screen also shields the trees from wind, which should reduce scarring and irrigation costs while improving yields.
While he declines to provide cost figures, the subdivision is an expensive undertaking. “Capital investment will limit the amount of acreage that will ultimately be screened,” says Callaham, who currently has no plans for a Phase two. “I think there is going to be a permanent home for it in our industry.”

The Citrus Under Protective Screen project, known as CUPS, has been under study by the University of Florida/Institute of Food and Agricultural Sciences (UF/IFAS), which has estimated startup investments at some $53,760 per acre. At the one-year mark, costs were approximately $29,741; costs stabilize to less than $11,783 in the second year, although a portion is described as variable. CUPS was the subject of a December 2016 field report in Lake Alfred. Others in the industry have been learning more about or are actively pursuing CUPS.

Growers ultimately may be counting on higher prices from fresh fruit to cover the cost of enclosing groves. “What I see is a tremendous pull in the market from the consumer, telling us they want an easy-peel seedless orange,” explains Kyle Story, whose family is one of the 10. “Through the breeding programs with UF/IFAS and the USDA (U.S. Department of Agriculture), we are able to provide that product.”

Story shares that the family is planning on growing a seedless fresh orange available in the fall market window. “I think it’s necessary to control as much as of the environment as you can for fresh fruit production,” he elaborates. “There will always be a juice product and a juice market for Florida citrus.” Additionally, about a year from now Story plans to plant 20 acres with lemons, as part of the Florida’s Natural incentive program. “The market’s there,” he states.

Bill Weinkauf, who owns WW Citrus Nursery Inc. in Fort Meade with his wife Gayle, is witnessing interest in the fresh market. “There’s an effort to compete in the fresh fruit market with other fresh fruit-producing states such as California, particularly with seedless, easy-to-peel tangerines,” says Weinkauf, who also grows citrus commercially. He’s also seen some interest in lemons. “I never grew any lemons until very recently,” he adds. “Growers are reaching out, trying different options.”

In his license management role, Peter Chaires, executive director of Maitland’s New Varieties Development and Management Corp., has seen the interest in fresh as well. “We have seen quite a bit of renewed interest in fresh selections,” he observes. “There are pretty extensive plantings of lemons, most of which will go into process.” He notes there hasn’t been substantial lemon production in the state since a freeze in 1962. “There’s going to be a learning curve there,” he says.

Of the easy-to-peel, low seed or seedless varieties available to Florida growers, there is a lot of interest in U.S. Early Pride tangerines, Tango, and Sugar Belle. “There’s going to be a lot of choices,” he says. “I expect growers and packers will find their own niche.”
Christian Spinosa, general manager for Dudley Putnam Inc. in Bartow, which caretakes more than 1,000 acres of citrus, acknowledges the market has changed since the heyday of Florida juice oranges. He has confidence in Florida farmers and their ability to adapt. “Agriculture never is easy. You have to adjust with the times,” he upholds. “We’ll find a way to make it work. There’s no doubt about that.”

Meanwhile, many growers remain committed to the juice market. “I’m still growing primarily juice oranges,” Weinkauf asserts. “We’re able to provide some of the best juice in the world and there’s something to be said about that,” Spinosa agrees.

Polk County had 76,455 acres of citrus in 2016, down from 80,488 acres in citrus in 2015. It ranked first in acreage and third in production statewide in 2015-2016, according to a Florida Department of Agriculture and Consumer Services report. Some 12.5 million boxes were produced. Statewide production has dropped from more than 13 million tons in 1996-97 to some 4 million tons in 2015-16, the report shows.

The industry has an economic impact of $8.6 billion and 46,000 jobs, according to Lakeland’s Florida Citrus Mutual.

According to the USDA’s June forecast, the state’s orange crop was projected at 68.5 million boxes in 2016-2017, including some 35.5 million boxes of Valencia oranges and 33 million boxes of early, midseason, and Navel oranges. Grapefruit was at 7.8 million boxes, while tangerines and tangelos were at 1.62 million boxes, the report shows.

Callaham described the season as “fair at best,” with disappointing yields. “Our packing volume is down,” he says. “Fortunately for us, we’ve diversified over the last few years.”

Larry Black, general manager of Fort Meade’s Peace River Packing Co., points out that post-bloom fruit drop is a “non-issue” this year because of dry spring weather. “As many as eight to 10 million boxes were lost to that last year,” adds Black, past president of Florida Citrus Mutual. “We’re hopeful that the crop will stabilize this year.”

He points out that the rate of replanting has increased. “Record pricing is allowing growers to manage through this difficult period with lower production,” he says.

Weinkauf acknowledges things are tough. “Commercial groves right now are challenged from the standpoint of production,” he acknowledges. Yet, he remains optimistic. “We have changed a lot of what we’re doing in the groves and have extended the life and the production of these trees,” he says. The industry is “very close” to a greening breakthrough from science or culturally, he asserts. “We’ve already done a lot better than some of the scientists would have predicted,” he shares.

A third-generation citrus grower, Weinkauf became involved in the fertilizer industry in 1973. A salesman for Crop Production Services, the nursery business is a natural progression for him. “This is where the citrus industry starts,” he says. “You’ve got to start with young trees.”
He’s seen a lot of changes in some 40 years, and expects to see even more as growers try new, innovative things. “In the nursery business, we’re the ones that are going to break out the new things,” he says. “I want to be there. I want to be part of the solution.”



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